Capsule

Team
Branding Campaign Concept

Role
Brand Designer

Year
2021

Capsule Cassettes is an innovative music service concept that blends retro charm with modern technology by offering Bluetooth-enabled cassette tapes. Designed to evoke the nostalgia of classic cassettes while catering to contemporary audiences, the product targets modern-day collectors and music enthusiasts who appreciate both vintage aesthetics and cutting-edge functionality. The goal is to create a unique, collectible experience that bridges the gap between past and present, appealing to those who cherish the tactile and sentimental value of physical media in a digital age.